2022-04-27 QA Session
Topics covered:
- The impact of branded traffic with CTR manipulation on rankings.
- Different workarounds for local surge when you don't have access to the client's website.
- Answering some Google Earth and MyMaps-related questions.
- A sneak peek at the new local business schema available in training.
- An introduction to Google Maps ID and other functionalities available in Google Clouds that will enhance what we do with our Maps Stacks.
- A trick to add extra local relevance with Backlink Factory.
| Timestamp | Question | Topics |
|---|---|---|
| 00:00:49 | Clinton updates on the RV rental website. Traffic from ads and sponsored content from local newspapers. Improved ranking in maps. | Local seo, ads |
| 00:04:35 | Branded traffic as a safety net for CTR manipulation. | CTR manipulation |
| 00:09:05 | How would you work with a project where there was no access to the site itself and you could only do the off page stuff? | Embed alternatives |
| 00:16:20 | In the most recent video answering my question about the "niche edits" spliced into Google Earth KMLs, I noticed that the link you manipulate is the CID, but in the training, you tell us to use the top layer to link to the G-Site or Money-site inner page. | Google Earth KML |
| 00:17:08 | In the training, you mention that it's possible to create Frankenstein Monster stacks between my maps, google earth and back again. Something like: MyMap KML > Import to Google Earth > Export Google Earth as KML > and so on. Do you have an example we could have a look at for reference? | Google Maps Stack |
| 00:18:05 | It seems that Google Earth allows us to edit the descriptions of Project Features using full HTML. Do you ever take that opportunity to inject more schema into the stacks? | Google Earth |
| 00:19:00 | Daryl’s local business schema update. | Schema |
| 00:26:53 | Google Maps Platform in Google Clouds. Enhance tridementional maps for local business based on a Google webinar where they talked about maps.Talks about options available in Google Maps Platform. | Google Maps, MapID, local seo |
| 00:45:44 | A brief preview of 3D driving directions from Google’s webinar. | Google Maps |
| 00:49:12 | Adding local relevance to maps with Backlink Factory | Local seo, Google Sheets |
Notes:
The minimum iframe size you don’t want to go under is 18px x 18px. Under that, Google will ignore it. (00:11:55)
Using Weebly to add the content and then Meta Refresh to the website is an option if access is not possible to the money site. (00:12:10)
You can place a iframe inside an image with CSS. (00:13:20)
Have a QR code on the image and have the QR link to the property that has the embeds. Also use sameAs schema. (00:14:00)
Here is a link to the Google webinar on the Google Cloud Maps Platform that was mentioned in this lesson:
https://drive.google.com/drive/folders/1IHGz5iCpUXuEvr9g0Na58-_Lq1L4Hq4L
